Walking into the Land of AI and Machine Learning
AI and machine learning have become buzz words in the technology arena, these days. As much as they are trending on Google searches and on various social media handles, AI and machine learning have certainly woven their presence into our lives way more than we can fathom. Think of some of the ways in which […]
Why You Need to Test Your Product Idea and How You can Do it in Just One Week
Upon coming up with a product idea, entrepreneurs want to create an MVP first before conducting beta or going live with the product. Often, the MVP serves as a good place to start off with building the product as it minimizes risks and revisions. While this is a good approach there is an even better […]
Bitcoin: How Long Is It Going to Last?
With the continuous speculation that occurs in the bitcoin domain, chances are that quite a few of us have invested or at least, has thought of investing into it. Bitcoin (BTC) does look like a great instrument to bet your money on, given the steady increase in market cap. It stands at a staggering $184,510,800,690 USD […]
How Important Is Usability Research in UX Designing?
Your application interface is your product interacting with your customers, face-to-face. If it fails to make a fine first impression, chances are that it won’t get a second chance to do so. UX designing is key to an app’s success. If you can hit the bull’s eye with your user experience designing, you can say […]
Building Intuitive Mobile App Experiences
Intuitive Mobile apps are a good starting point to mull this over. We are rapidly moving towards a customer-centric world. Businesses and marketers are trying to find gaps and pain points which they want to solve for their customers. We are putting in years of experience, research, and design into achieving the same. But are […]
To Design Native or Not – Difficult Designing Decisions
Often when building apps, designers are faced with a difficult decision. Whether or not to design a native app. A native app design is one which follows the design standards of a particular platform. It could be Android, Windows, MacOS, or iOS, but native design, as the name mentions, is native to each platform. If […]
Product Designing Goes Beyond Design
What you do think of when you think “Product Design”? What kind of product are we talking about? What are the skills involved in product designing? Is this the job of a single individual? What is the end result of product designing? These are a few things that come to people’s mind when they think […]
Why Your Business Needs A Journey Map?
Our business is the sum total of an offering that we are passionate about and a need in the market that we are catering to. When these two factors shake hands, there you have it: a successful business. But is that true? Isn’t the competition in the market something to consider, too. There are others […]
People are Motivated by the Stories Your Brand Tells
We humans, need stories. Stories help us believe, build faith, and sometimes even take decisions during tough times. Storytelling begins at an early age and we build upon it throughout our youth and adult life. Given the importance of storytelling in our lives, are we using it enough, or at all in our effort to […]
Why Investing In An AI-Powered Platform Might Be A Good Idea?
AI has already made inroads to some of the biggest industries in the current day. Banks, healthcare, retail are some of the pioneers who are trying to make the most of this technology. Businesses are in some way embracing the idea of an AI-powered platform. Chatbots and analytics-driven recommendations are two such examples. So when […]