MVPProduct DevelopmentStartup

Maximize Startup Success with Minimum Viable Product Development

A MVP Development isn’t just what is released as the primary market offering but actually is a set of core features that remain embedded within a product forever. It is the basic set of details and functionality that define the true essence of a product. An MVP is the nucleus of what ultimately will be an enhanced digital product and a feature or set of features that will persist throughout the further stages of development and up-gradation.

A major misconception linked to MVP development is that all the core product features get updated at regular intervals until the users are ultimately satisfied. In reality, a Minimum Viable Product development strategy should focus on delivering the best primary functions in the initial releases so that the elemental market demands are served.

A prototype or an MVP differ in the ways that the former is limited to a certain volume and released to a specific category of intended users for purely test purposes but the latter process of MVP product development brings to the market user ready products that come with the most basic functions that signify fundamental utilization of the same.


An MVP is intended to be an endurable product that is intended not only for the current users but has a scope for future utilization with an opportunity for easy up-gradation of additional features. These features enhance the primary applications of a product while maintaining the nuclear elements to involve trendy updates and enhance the functionality.

Let us understand this with an example –

  • In the design of a digital watch, a case that contains the necessary circuit elements and display features to let the user get a precise reading of the time can be regarded as an MVP. It is necessary that the basic time telling abilities of this watch be endurable and highly effective. The product can be released in the intended market in such a form as it has the best accumulation of primary features that users are looking for.
  • Gradual enhancements will incorporate additional features like maybe an alarm, a wireless link with smartphones, ability to play music and so on and so forth. But the primary objective to accurately display the time remains untouched and unhindered by these market desired features that enhance the overall appeal of this product.

An MVP might be very basic and minimalistic in its features or design but offers a viable scope for incorporating additional features and functions that will form the future user demands.

The same approach applies to digital products like software, mobile applications, website designs, etc. Focusing towards the prime goals and functionally in the initial stages yields endless opportunities to popularize the product within the target user volumes and eliminate any risks or design flaws.

MVP development is a viable strategy for startups who desire to please the users and attract market attention. Its prime purpose is to collect valuable feedback from the initial users. The product while being minimal should be able to validate its limited functionality and engage users.

Roars, a top MVP development company in Canada ensures that being a startup, your ideas fulfill the target user’s needs. Being the best product development consulting firm, we offer a 30 minute consultation to help you be clear about the essential estimations regarding every product and thus minimize any initial risks in the development process. We pave a seamless path to let startup companies effectively and efficiently achieve their objectives.

Schedule an appointment today and receive a complimentary consultation.

About Author


Avinash is working with Roars since 6 Years and total experience is about 12+ Years in Project Management. His endless desire to learn new things developed his interest in product development. He likes to unwind by watching online series or reading when he is not working.